Building products that run on thousands of sites.
6 years as a Senior Software Engineer / Lead Developer at WPPOOL and founder of WPAzleen. I build production WooCommerce sync tools, AI-powered chat systems, and now RAG pipelines, AI agents, and MCP tooling — directly inside WordPress.
sabbir ahmed sam · senior software engineer · wpazleen founder $ cat focus.txt
wordpress · woocommerce · plugin architecture · ai-assisted dev $ ls wpazleen/
peiwm/ shop-explorer/ askany/ activity-guard/ simpleform/ $ ls stack/
php/ react/ alpine.js/ woocommerce/ rag-mcp-agents/ $ ./download-cv.sh
Want the short version?
Six years shipping WordPress plugins and WooCommerce tooling — architecture, security, SEO and now AI integration. Grab the CV or drop a message.
WordPress at the core. AI at the edge.
A quick look at how I got here and what I focus on today.
Founder & Lead Developer — WPAzleen
Building AI-native WordPress products: AskAny (AI chatbot), Shop Explorer, Product Display, and more — brand line "Innovation in Code."
Senior Software Engineer / Lead Developer — WPPOOL
Leading development on WooCommerce sync and automation plugins used across thousands of live stores.
WordPress.org Core Contributor
Contributing to WordPress core and the plugin ecosystem; regular speaker/attendee at WordCamp Sylhet & WordCamp Dhaka.
CNN-Based Musical Genre Classification
Published research on the Marsyas audio dataset, applying convolutional neural networks to genre classification.
Scroll through my process.
The panel on the left stays put while each stage scrolls into focus on the right — try scrolling slowly.
Discover
Understand the real problem — the plugin, the workflow, or the AI feature you actually need, not just what's being asked for on the surface.
Discover & Scope
Every engagement starts with digging into the actual WordPress environment, WooCommerce setup, or data flow involved — not assumptions.
- Audit existing site, plugins & data sources
- Map out edge cases before writing code
Architect the Solution
PHP backend structure, REST endpoints, database schema, and — where relevant — the RAG/agent pipeline are all planned before implementation starts.
- WordPress-standard plugin architecture
- Clear data & sync boundaries
Build & Integrate
Backend logic, frontend components, and WooCommerce hooks come together, with every feature checked against WPCS and real-world usage.
- PHP + React/Alpine.js + SCSS
- Security & sanitization built in, not bolted on
Ship & Support
Automated testing, a WordPress.org-ready readme, and ongoing support keep the plugin reliable long after launch day.
- Playwright test coverage
- Root-cause debugging, not quick patches
What I work with, day to day.
Core strengths across WordPress engineering, full-stack development, and applied AI.
My journey, one step at a time.
From AI research at university to leading development at WPPOOL — scroll to follow the path.
AI Researcher — AISIP
Worked alongside my university professor on applied AI research at AISIP (Applied Intelligent System & Information Processing).
View AISIPIntern — Junior WordPress Developer, WPPOOL
Joined WPPOOL as an intern, learning plugin development and WooCommerce fundamentals from the ground up.
Support Engineer & QA — WPPOOL
Moved into supporting live plugins and QA — handling customer issues, root-causing bugs, and testing releases before they shipped.
Lead / Senior Software Engineer — WPPOOL
Now leading development on WooCommerce sync and automation plugins used across thousands of live stores, alongside founding WPAzleen.
My stack, in 3D.
Move your cursor over a card — it tilts and lights up toward your pointer, with the icon lifting off the surface.
WordPress Engineering
Plugin architecture, WooCommerce integrations, and WordPress.org core standards.
AI, RAG & Agents
Retrieval-augmented generation, autonomous AI agents, and MCP tooling inside WordPress.
Full-Stack Development
React, Vue, Node.js and Python powering the interfaces and services behind each product.
Automation & Testing
Playwright-driven test coverage so plugin releases don't break production stores.
Cloud, Data & DevOps
MySQL, MongoDB, Firebase, Docker, and Git-based workflows across every project.
Design & Prototyping
Figma, Photoshop and Illustrator for the interfaces I hand off to my own code.
Plugins & products I've built.
A selection of WordPress plugins built at WPPOOL and through my own brand, WPAzleen.
Sheets to WP Table Live Sync
Live-syncs Google Sheets data into dynamic WordPress tables, kept current without manual re-imports.
Multi Store Sync Addon for FlexStock
Keeps inventory and orders in sync across multiple WooCommerce stores from a single source.
Multivendor Addon for FlexStock
Extends FlexStock into a multivendor marketplace, with per-vendor stock and order routing.
Order Sync with Google Sheets for WooCommerce
Automatically mirrors new WooCommerce orders into Google Sheets in real time for easy reporting.
Stock Sync with Google Sheet for WooCommerce
Two-way stock quantity sync between WooCommerce and Google Sheets to prevent overselling.
Social Contact Form
Lightweight contact form plugin with social sign-in options for faster lead capture.
AskAny — AI Chatbot
AI-integrated chatbot for WordPress with RAG-backed answers, built and maintained under WPAzleen.
Shop Explorer
Admin dashboard for exploring store analytics — orders, products, and customer insights at a glance.
Product Display
Flexible WooCommerce product display plugin with modern, conversion-focused layout options.
Post Export Import with Media
Exports and imports posts along with attached media, complete with WPML and author mapping support.
Notifier to Slack
Sends real-time WordPress and WooCommerce event notifications straight into Slack channels.
Click any product for the full story.
A closer look at the plugins I've led end to end — architecture, features, and the problems they solve.
AskAny — AI Chatbot
RAG-backed AI chat for WordPress, answering from your own site content.
View full detailsShop Explorer
Admin dashboard surfacing orders, products, and customer insight in one view.
View full detailsProduct Display
Conversion-focused WooCommerce product layouts with glassmorphism CTA styles.
View full detailsPost Export Import with Media
Moves posts and their attached media between sites, with WPML and author mapping.
View full detailsMulti Store Sync — FlexStock
Keeps inventory and orders in sync across multiple WooCommerce stores in real time.
View full detailsSheets to WP Table Live Sync
Live-syncs Google Sheets into dynamic, always-current WordPress tables.
View full detailsWhere WordPress meets applied AI.
Current focus areas beyond plugin development.
RAG, AI Agents & MCP — built into WordPress
I'm deepening my work in Retrieval-Augmented Generation, autonomous AI agents, and Model Context Protocol tooling, wiring them directly into WordPress products like AskAny. Automation and testing are handled with Playwright to keep everything production-grade.
Read the Research Paper"I build products that are meant to be depended on — sync tools that don't silently fail, chatbots that don't hallucinate on your data, and code that passes review the first time."
— Sabbir Ahmed SamLet's build something reliable.
Open to remote WordPress, full-stack, or AI integration work — also happy to help with CVs, cover letters, and resumes.
Get in touch
Have a plugin idea, a WooCommerce sync headache, or an AI feature you want inside WordPress? Send a message and I'll get back to you.